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Want Free Publicity? Press Release It!

Press releases are something I touched on in an earlier post Is Your Press Release Newsworthy? They are one of the most cost-effective ways to promote your business. Online press release sites provide...

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Press Releases – The Importance of Spreading the Word

One of the most effective online marketing tools is the press release. However it is often misused or under-used. Let me ask you something – in the past 12 months how many press releases have you made...

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How Often Do You Press Release?

One of the best marketing tools any business can use is the press release. But it is possibly one of the most under utilised forms of marketing. The main reason for this, is that businesses often...

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Why Press Releases Should Contain Keywords

The good old fashioned press release is one of the best ways to get promotion for your business. But people frequently shy away from it because it can be difficult getting your announcement past the...

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Press Releases – How to Avoid the Rubbish Bin

When writing a press release you can forget all about selling. A press release is used to deliver news. You are not writing an advert – if you do, the editor is likely to delete it or bin it. They are...

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How to Write Press Releases That Pack a Punch

The writing of press releases seems to be a dying art. It’s not because they are very difficult to write; it’s not even because they are really difficult to get published. No, it’s because they often...

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The Power of PR – Don’t Under Estimate It

As a business owner I’m guessing you spend a fair amount of your marketing budget on your online marketing (and off line). You have website copy to keep up to date, email marketing to do, blogs and...

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What is PR?

What do you think of when you think PR? Air kissing Extremely expensive magazine/newspaper columns Glossy magazine adverts… Believe it or not, PR doesn’t have to break the bank. In fact sometimes it...

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Make Sure Your Press Release Gets Seen

Writing a press release is one thing, making sure it gets read is entirely different. In the good old days (really, were they good?), you would create your press release and then send it to a few...

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How to Get Your Press Release Picked Up and Published

The following guest post was written by Vicky Fraser. The author’s views are entirely her own and may not reflect the views of FreelanceCopywritersBlog.com. If you are interested in producing a Guest...

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How to Create Powerful Press Release [Infographic]

Press releases are the staple of your marketing strategy, but they are often done badly. This infographic outlines how to write the perfect press release that will get you noticed.      

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Change The World if You Want Your New Business to Succeed

It’s the age of the entrepreneur. Businesses are springing up everywhere, so how do you get yours noticed? As a start-up you have no track record, no testimonials, no social proof. That might sound...

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